Webmaster Central Blog
Official news on crawling and indexing sites for the Google index
Google's SEO Report Card
Martes, Marso 02, 2010
Webmaster Level: All
How many of Google's web pages use a descriptive title tag? Do we use description meta tags? Heading tags? While we always try to focus on the user, could our products use an SEO tune up? These are just some of the questions we set out to answer with Google's SEO Report Card.
Google's SEO Report Card
is an effort to provide Google's product teams with ideas on how they can improve their products' pages using simple and accepted optimizations. These optimizations are intended to not only help search engines understand the content of our pages better, but also to improve our users' experience when visiting our sites. Simple steps such as fixing 404s and broken links, simplifying URL choice, and providing easier-to-understand titles and snippets for our pages can benefit both users and search engines. From the start of the project we also wanted to release the report card publicly so other companies and webmasters could learn from the report, which is filled with dozens of examples taken straight from our products' pages.
The project looked at the main pages of 100 different Google products, measuring them across a dozen common optimization categories. Future iterations of the project might look at deeper Google product web pages as well as international ones. We released the report card within Google last month and since then a good number of teams have taken action on it or plan to.
We hope you find our
SEO Report Card
useful and we'd love to hear your feedback in the comments below or in the
Webmaster Central Help Forum
. And if you'd like to do your own SEO tune up, a good place to start is by reading our free
SEO Beginner's Guide
.
Written by Brandon Falls, Adi Goradia, and Charlene Perez, Search Quality Team
Hey!
Check here if your site is mobile-friendly.
Mga Tatak
accessibility
10
advanced
195
AMP
13
Android
2
API
7
apps
7
autocomplete
2
beginner
173
CAPTCHA
1
Chrome
2
cms
1
crawling and indexing
158
encryption
3
events
51
feedback and communication
83
forums
5
general tips
90
geotargeting
1
Google Assistant
3
Google I/O
3
Google Images
3
Google News
2
hacked sites
12
hangout
2
hreflang
3
https
5
images
12
intermediate
205
interstitials
1
javascript
8
job search
2
localization
21
malware
6
mobile
63
mobile-friendly
14
nohacked
1
performance
17
product expert
1
product experts
2
products and services
63
questions
3
ranking
1
recipes
1
rendering
2
Responsive Web Design
3
rich cards
7
rich results
10
search console
35
search for beginners
1
search queries
7
search results
140
security
12
seo
3
sitemaps
46
speed
6
structured data
33
summit
1
TLDs
1
url removals
1
UX
3
verification
8
video
6
webmaster community
24
webmaster forum
1
webmaster guidelines
57
webmaster tools
177
webmasters
3
youtube channel
6
Archive
2020
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2019
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2018
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2017
Dis
Nob
Okt
Set
Ago
Hun
May
Abr
Mar
Peb
Ene
2016
Dis
Nob
Okt
Set
Ago
Hun
May
Abr
Mar
Ene
2015
Dis
Nob
Okt
Set
Ago
Hul
May
Abr
Mar
Peb
Ene
2014
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2013
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2012
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2011
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2010
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2009
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2008
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2007
Dis
Nob
Okt
Set
Ago
Hul
Hun
May
Abr
Mar
Peb
Ene
2006
Dis
Nob
Okt
Set
Ago
Feed
Follow @googlewmc
Give us feedback in our
Product Forums
.
Subscribe via email
Enter your email address:
Delivered by
FeedBurner
