Webmaster level: all
Structured data markup helps your content get discovered in search results and across Google properties. We’re excited to share several updates to help you author and publish markup on your website:
Structured Data Testing Tool
It provides the following features:
- Validation for all Google features powered by structured data
- Support for markup in the JSON-LD syntax, including in dynamic HTML pages
- Clean display of the structured data items on your page
- Syntax highlighting of markup problems right in your HTML source code
New documentation and simpler policy
We've clarified our documentation for the vocabulary supported in structured data based on webmasters' feedback. The
new documentation explains the markup you need to add to enable different search features for your content, along with code examples in the supported syntaxes. We'll be retiring the old documentation soon.
We've also simplified and clarified our
policies on using structured data. If you believe that another site is abusing Google's rich snippets quality guidelines, please let us know using the
rich snippets spam report form.
Expanded support for JSON-LD
We've extended our support for
schema.org vocabulary in
JSON-LD syntax to
new use cases: company logos and contacts, social profile links, events in the Knowledge Graph, the sitelinks search box, and event rich snippets. We're working on expanding support to additional markup-powered features in the future.
As always, we welcome your feedback and questions; please post in our
Webmaster Help forums.
Posted by Pierre Far, Webmaster Trends Analyst, Tatsiana Sakhar, Search Quality Analyst, Zach Clifford, Software Engineer