Official Google Webmaster Central Blog: New properties for virtual, postponed, and canceled events

Webmaster Central Blog

Official news on crawling and indexing sites for the Google index

New properties for virtual, postponed, and canceled events

火曜日, 3月 17, 2020

developer documentationschema updates Update the status of the eventeventStatus

If the event has been canceled: Set the eventStatus property to EventCancelled and keep the original date in the startDate of the event.

If the event has been postponed (but the date isn't known yet): Keep the original date in the startDate of the event until you know when the event will take place and update the eventStatus to EventPostponed. The startDate property is required to help identify the unique event, and we need the date original startDate until you know the new date. Once you know the new date information, change the eventStatus to EventRescheduled and update the startDate and endDate with the new date information.

If the event has been rescheduled to a later date: Update the startDate and endDate with the relevant new dates. Optionally, you can also mark the eventStatus field as EventRescheduled and add the previousStartDate.

If the event has moved from in-person to online-only: Optionally update the eventStatus field to indicate the change with EventMovedOnline.

eventStatusdeveloper documentation Mark events as online only

Set the location to the VirtualLocation type.

Set the eventAttendanceMode property to OnlineEventAttendanceMode.

VirtualLocationdeveloper documentationNoteVirtualLocationeventAttendanceMode Update Google when your event changesupdate Googlemake your sitemap available automatically through your serverWebmasters forumTwitter