Webmaster Central Blog
Official news on crawling and indexing sites for the Google index
More details about our webmaster guidelines
Thursday, June 07, 2007
Posted by Vanessa Fox
At
SMX Advanced
on Monday, Matt Cutts talked about
our webmaster guidelines
. Later, during Q&A, someone asked about adding more detail to the guidelines: more explanation about violations and more actionable help on how to improve sites. You ask -- we deliver!
On Tuesday
, Matt told the SMX crowd that we'd updated the guidelines overnight to include exactly those things! We work fast around here. (OK, maybe we had been working on some of it already.)
So, what's new? Well, the
guidelines themselves
haven't changed. But the
specific quality guidelines
now link to expanded information to help you better understand how to spot and fix any issues. That section is below so you can click through to explore these new details.
Quality guidelines - specific guidelines
Avoid
hidden text or hidden links
.
Don't use
cloaking or sneaky redirects
.
Don't send
automated queries to Google
.
Don't
load pages with irrelevant keywords.
Don't create multiple pages, subdomains, or domains with substantially
duplicate content
.
Don't
create pages that install viruses, trojans, or other badware
.
Avoid
"doorway" pages created just for search engines
, or other "cookie cutter" approaches such as affiliate programs with
little or no original content
.
If your site participates in an affiliate program, make sure that your site adds value.
Provide unique and relevant content that gives users a reason to visit your site first.
As Riona MacNarmara recently
posted in our discussion forum
, we are working to expand our
webmaster help content
even further and want your input. If you have suggestions, please post them in either the thread or as a comment to this post. We would love to hear from you!
Hey!
Check here if your site is mobile-friendly.
Labels
accessibility
10
advanced
195
AMP
13
Android
2
API
7
apps
7
autocomplete
2
beginner
173
CAPTCHA
1
Chrome
2
cms
1
crawling and indexing
158
encryption
3
events
51
feedback and communication
83
forums
5
general tips
90
geotargeting
1
Google Assistant
3
Google I/O
3
Google Images
3
Google News
2
hacked sites
12
hangout
2
hreflang
3
https
5
images
12
intermediate
205
interstitials
1
javascript
8
job search
2
localization
21
malware
6
mobile
63
mobile-friendly
14
nohacked
1
performance
17
product expert
1
product experts
2
products and services
63
questions
3
ranking
1
recipes
1
rendering
2
Responsive Web Design
3
rich cards
7
rich results
10
search console
35
search for beginners
1
search queries
7
search results
140
security
12
seo
3
sitemaps
46
speed
6
structured data
33
summit
1
TLDs
1
url removals
1
UX
3
verification
8
video
6
webmaster community
24
webmaster forum
1
webmaster guidelines
57
webmaster tools
177
webmasters
3
youtube channel
6
Archive
2020
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2019
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2018
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2017
Dec
Nov
Oct
Sept
Aug
June
May
Apr
Mar
Feb
Jan
2016
Dec
Nov
Oct
Sept
Aug
June
May
Apr
Mar
Jan
2015
Dec
Nov
Oct
Sept
Aug
July
May
Apr
Mar
Feb
Jan
2014
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2013
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2012
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2011
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2010
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2009
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2008
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2007
Dec
Nov
Oct
Sept
Aug
July
June
May
Apr
Mar
Feb
Jan
2006
Dec
Nov
Oct
Sept
Aug
Feed
Follow @googlewmc
Give us feedback in our
Product Forums
.
Subscribe via email
Enter your email address:
Delivered by
FeedBurner
